Headshots 101 | Retouching

I've often been questioned about the need for retouching. I for one am an avid supporter of minimal (naturalistic) retouching as a valuable tool. However, put in the wrong hands retouching can be a double edged sword that can keep you from landing the jobs that you want.

One one hand you want to present the most accurate photo of yourself, so that casting directors aren't mislead; and on the other hand you also want to present the BEST picture of yourself. To answer this question you first need to determine the final outcome and usage of the photos. For corporate clients, for example, retouching is something that is expected and desired. Businesses want to put their best faces forward to attract new clients, so retouching is something that benefits the look and professionalism of the company. Actors and models on the other hand need to present an accurate picture of themselves to casting directors and agents while highlighting their strengths. So what should you do?

1) Be cautious when selecting a photographer that overly retouches or "air brushes" photos. Doctored images are a tell tale sign that you're hiding something and may deter a casting director from choosing you for a role. Most photographers understand this and will tone down the retouching if you ask.

2) Talk to your agent about what is an acceptable amount of retouching. Some agencies are requiring only "non-retouched" images for submissions. This is meant to deter air-brushing techniques that hide facial contouring and thus obscure the model/actor's true identity.

3) Hire a professional Makeup Artist! A good MUA is invaluable when it comes to acting and modeling. This will help cut down on the amount of retouching that you will need, which will produce a more natural look.

4) Be proactive! By taking preventative steps to ensure that only the most minimal of retouching needs to be taken will pay off not only for your shoot, but for your entire career. Don't be your MUA's worst nightmare and show up puffy-eyed and broken out. Maintain a regular facial regimen by eating right, drinking plenty of water (no alcohol) and refrain from smoking. Ask your local Pharmacist for recommendations on facial cleansers and be diligent about using them everyday.

5) Remember, you're face is what's going to set you apart. Be good to it!